So we decided to concentrate on developing WordPress themes rather than doing site layouts in Photoshop, though the latter is one of the processes required for creating a website. Restaurant & Cafe subcategory now:Īs for the product, we focused on the WordPress theme because it generated higher earnings comparing to HTML template sales, let alone the PSD. There were low competition and rather high sales. The Entertainment category and Restaurant & Cafe subcategory seemed to be the most attractive for us at that time. We examined all the categories at ThemeForest. Having started a new project, we proceeded with the research, as intended. But let me talk in more details why we were striving for this and what difficulties we encountered in the process. However, this particular case is absolutely individual and is not worth being targeted. It took us nearly one year and a half to start selling. But, at that time I had no idea how much time I would have to spend to the moment our first template will be available at ThemeForest. I liked the idea of having some extra income by using my studio resources which are not engaged in current projects. He once said that it was a great way for a small studio to make some extra income and that very few efforts would be required for this. We started developing a template upon advice given by my friend. My small studio has been engaged in digital production (developing websites and mobile applications) for several years already. I hope my article will also be of use and will throw some light on theme producing. Fortunately, there are people ready to help without any compensation. I, many times, turned for advice and assistance to successful developers selling at ThemeForest. There is quite a lot of information about Envato, but one can rarely come across a detailed process of preparing projects. In this article, I would like to share my experience in developing and selling templates at ThemeForest. Many web designers are surely thinking of trying to sell their templates at the famous Envato marketplace, and some are already succeeded in doing so.
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